In St. Augustine, the oldest continuously inhabited European-established settlement in the continental United States, Hispanic heritage is more than a historical fact. It’s a living, breathing force that powers tourism and inspires a strong sense of community. Founded by Spanish explorer Pedro Menéndez de Avilés in 1565, St. Augustine was built on Hispanic roots, which are still visible today in the city’s streets, majestic basilica, and landmarks like the Castillo de San Marcos and the Bridge of Lions. The city’s Spanish Colonial architecture, arched passageways, and courtyards form a picturesque backdrop, as well as tell a story of cultural identity, craftsmanship, and resilience that continues to influence every facet of the city’s growth. From the soaring towers of the Cathedral Basilica of St. Augustine to the ornate façades of the Government House, the impressive Mediterranean influenced grand hotels, the beautifully restored Casa Monica, The Alcazar (now Lightner Museum)and The Hotel Ponce de Leon (now Flagler College) each serve as a visual reminder of the region’s Hispanic influence. Even beyond the buildings, the city’s urban design, from its plazas and fountains to its fortress walls, embodies centuries-old planning that prioritized livability, community, and environmental adaptation. Today, nearly 20% of the U.S. population identifies as Hispanic or Latino, and in St. Augustine, that number is a driving force. During Hispanic Heritage Month, local organizations host cultural festivals, art exhibitions, concerts, and culinary events that invite visitors and residents alike to celebrate the diversity of Latin American cultures. But these expressions aren’t limited to one month. Through-out the year St. Augustine embraces the contributions of its Hispanic community. For information, go to www.FloridasHistoricCoast.com.